Broadcasters & media
Own the audience relationship beyond linear broadcast.
Extend live channels and premium programming into direct streaming experiences across web, mobile and TV. Add on-demand viewing, digital monetization, personalization and first-party audience insight around the broadcast business.
Broadcast business
On air- Live Channels
- Programmes
- News / Events
- VOD Library
- Advertising
Mobiotics platform
- Live
- VOD
- Apps
- Ads
- Discovery
- Analytics
Direct digital audience
- Mobile
- Web
- Smart TV
- Connected TV
- Personalized Viewer
Broadcast reaches an audience. Digital streaming makes the relationship two-way.
From reach to relationship
Broadcast creates reach. Digital creates a relationship.
Keep the scale of linear broadcast while adding direct viewing, personalization and measurable audience engagement around it.
Broadcast reach
Where broadcast already wins
Direct
A destination you own
On-demand
Beyond the transmission window
Personalized
Relevant to each viewer
Measurable
The loop closes with insight
01 · Direct
Create a destination the audience comes back to.
Build a direct digital experience around your channels, programmes and brand.
02 · On-demand
Extend programmes beyond the original transmission window.
Add catch-up, clips and on-demand experiences around eligible programming.
03 · Personalized
Move beyond one schedule for everyone.
Use discovery and personalization to help each viewer find something relevant.
04 · Measurable
Understand how audiences discover, watch and return.
Turn digital viewing behaviour into useful audience and content insight.
Linear broadcast keeps doing what it does well. Digital adds the direct relationship around it.
Digital media platform
Bring live programming and on-demand content into one viewer experience.
Connect broadcast programming, content metadata, digital rights, streaming, monetization and audience experiences on one modular platform foundation.
Broadcast + content
- Live Channels
- Programmes
- VOD
- EPG / Schedules
- Metadata
- Rights / Windows
Mobiotics platform
- Content & Catalogue
- Live Streaming
- Scheduling
- Discovery
- Advertising
- Subscriber / Access
- Apps
- Analytics
Mobiotics Intelligence · AI · Data · Automation
Digital experience
- Live
- Catch-up
- On-demand
- Clips / Highlights
- Mobile
- Web
- Smart TV / Connected TV
Select a capability to see how broadcast content, platform services and audience experiences connect.
Audience experience
Give audiences more reasons to stay with the brand.
Create a connected journey from arrival and discovery through viewing, continuation and return.
01
Arrive
Enter the broadcaster's digital destination.
02
Discover
Search, rails and programme context help the viewer choose.
03
Watch
Live channels, events or on-demand programming.
04
Continue
Resume or continue the viewing journey across the experience.
05
Return
Use promotions and notifications where configured to bring audiences back.
- Search
- Personalized Rails
- Live
- Catch-up
- Watchlists
- Promotions
Digital business
Turn audience engagement into measurable digital value.
Use the direct digital relationship to support multiple monetization models while understanding what audiences watch, discover and respond to.
- Audience
- Engagement
- Insight
- Better decisions
- back into the audience relationship
Monetize
- Advertising
- Support ad-funded streaming through the advertising workflows and integrations appropriate to the service.
- Subscription
- Offer paid plans, bundles and recurring access where the proposition requires it.
- Transactional
- Support rentals, purchases or PPV for eligible content and events.
- Hybrid
- Combine commercial models according to content, audience and market strategy.
Understand
- Content
- See reach, watch time, completion and title performance.
- Audience
- Understand engagement, frequency, cohorts and viewing behaviour.
- Discovery
- See how search, recommendations and navigation lead to viewing.
- Revenue
- Connect available commercial performance signals with audience behaviour and content performance.
Built to integrate
Extend the broadcast operation. Don’t recreate it.
Keep the systems that still earn their place. Add or replace digital capabilities where the business case is strongest.
Existing broadcast environment
- Broadcast / Playout
- Content Systems
- Scheduling / Metadata
- Advertising Systems
- Business Systems
Mobiotics digital platform
- Streaming
- Apps
- Access
- Monetization
- Discovery
- Analytics
Turn broadcast reach into a direct digital relationship.
Start with the channels, rights and digital audience you want to build around.